At Style My Closet, it’s all about you and your style. Our mission is simple yet powerful: we help you discover how to create outfits that truly suit you using the clothes you already own.
It took us years to find our own style. Through lots of fittings, trying things on, and experimenting, we discovered that style isn’t about trends or constantly buying something new. For us, it’s about clothes that feel right, are comfortable, and reflect who you are.
With our years of experience in the corporate world and the fashion industry, we’ve developed a method that combines self-knowledge with style. We believe that style is personal and different for everyone. That’s why we don’t try to change you or force you into a certain mold. For us, it’s all about who you are, how you live, and what matters to you.
Building on that foundation, we ask: Does this still fit? That way, we help you discover which clothes truly suit you and how to get more out of your wardrobe.
Your wardrobe becomes more than just a collection of clothes. It becomes a reflection of your life, your preferences, and your personality. That’s why we don’t just look at the clothes, we focus on the person wearing them.
The result is a style that’s not only practical but, above all, feels like you. Ready to become the woman you already are.
–Lale & Felicia, Founders Style My Closet
How did Style My Closet start?
We know that feeling of not feeling quite comfortable in the outfit you’re wearing. That feeling that everyone is looking at you, that the outside looks good on the surface, but that it doesn’t match at all with how you feel on the inside.
For years, we thought this was normal, until we realized there was another way. And that was the moment everything changed. Because that was the moment we found our own style..
We want every woman to experience this.
That’s why Style My Closet exists.
Empathy: We’ve lived the same life and understand exactly how you feel. Years ago, we were right where you are now. Precisely because we’ve experienced that frustration ourselves, we can share our knowledge with you in a practical way.
Experience: We combine our years of experience in the corporate world with our passion for style. After studying fashion and working at Mart Visser Couture, we learned to look with a keen eye at fit, fabric, and what clothing can do for someone’s appearance and self-confidence. We bring that experience to our work in People Operations every day. This unique combination provides insights focused on self-developmen, not by asking, “What fits me?”but by helping you discover for yourself, “Does this fit me?”
Personalized Approach: No one-size-fits-all style advice or fashion rules. We believe it’s important for you to understand who you are, how you live, and what suits you. This creates a style that perfectly fits your daily life.
Self-development: We believe you need to figure out for yourself why you make certain choices. Once you understand why you make those style choices, you can start changing them.
Positive impact: We believe you don’t always need more. By focusing purely on what you have and what suits you, we discover new possibilities and make better use of what you already own.